As we head toward 2020, what are the emerging SEO trends that you should keep tabs on? We spoke with some of our senior SEO professionals to find out the SEO trends and strategies that will help brands beat the competition. Read on as we reveal three SEO strategies you should implement to find success...
Want to run an effective holiday marketing campaign to maximize sales this Christmas? If so, you should integrate Facebook marketing with your e-commerce solution. Why? A recent survey showed that 52% of shoppers want to avoid crowds this holiday season. Moreover, 60% of holiday shoppers stated that Facebook and Instagram influence their holiday shopping decisions. Millennials—in...
Artificial Intelligence (AI) continues to deeply integrate with the digital advertising industry, helping it grow and expand like never before. It has helped brands increase engagement, brand recognition, and overall marketing ROI, but at the same time made it challenging for brands to remain competitive. The best way for businesses to remain on top in the...
Digital marketing is growing with each passing year. Companies are relying on the latest technology and tools to remain competitive in the highly saturated digital environment. The introduction of programmatic advertising has made their lives somewhat easier. In fact, 80% of digital display marketing in the US was done via programmatic advertising. Surprisingly, most marketers are...
Canadians are some of the most active Facebook users in the world. In fact, they share a total of over 1.5 billion pieces of content monthly. This shows that using Facebook as a marketing platform will help your business grow and get more exposure. You might already be using Facebook marketing adequately, but there’s always...
Facebook is the most popular social media platform—by far. With 1.59 billion daily active users, it’s the perfect place for businesses that want to advertise their services or products. In fact, the company has perfected the art of delivering ads effectively to relevant audiences. However, many businesses still struggle to get good results from their...
More than 14 million Canadians check their Facebook News Feed every day. That makes the world’s largest social media platform the perfect place to market your business. But it’s not that simple! The success of your Facebook advertising campaign relies on a mix of creativity and targeting. Most businesses focus on the latter, but fail to get...
A Google report found that businesses make an average of $2 in income for every $1 they spend on AdWords. This highlights the importance of having a good AdWords strategy in place. And while most businesses do follow best practices when using Google AdWords, they tend to focus too much on metrics and are hence...
Established in 2008, Daily Hive is a Canadian online news source that pushes the creative landscape by delivering compelling, hyperlocal content. With unique thematic channels, such as Dished, Mapped, and Urbanized, Daily Hive delivers top-tier information to its local audience and advertisers in Toronto, Vancouver, Calgary, Montreal, and now EDMONTON! Continuing the success of Toronto,...
