Here is how you can promote your business through Google Adwords:
Tag: <span>digital marketing</span>
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Readying Your Google AdWords Campaign For Hanukkah!
Hanukkah is the eight-day Jewish festival that honors the dedication of the Temple in Jerusalem. It’s celebrated by the Jewish communities in Canada. People rejoice by eating oil-based foods, playing games of dreidel, and—most importantly—giving gifts to their loved ones. Unfortunately, many people shopping for Hanukkah experience difficulty in finding the gifts as most brands are...
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SEO In 2020: Beat The Competition!
As we head toward 2020, what are the emerging SEO trends that you should keep tabs on? We spoke with some of our senior SEO professionals to find out the SEO trends and strategies that will help brands beat the competition. Read on as we reveal three SEO strategies you should implement to find success...
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3 Brilliant Ways To Add the Christmas Spirit To Your Digital Content
Looking for ways to add the Christmas spirit to your digital content? Want to capitalize on it to maximize sales? That’s a fairly reasonable ask! This festive season is the best time to grow your business and increase sales. After all, Canadians spend trillions of dollars every year during the holidays. Moreover, as e-commerce sales in Canada continue...
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The Impact of Visual Content Marketing in Online Spaces
Content marketing has transformed traditional methods of advertising. With advancements in technology and digital platforms, it has allowed brands to communicate with customers more effectively than ever, enabling the dissemination of valuable information at rapid rates. This information not only educates customers—about products, services, and brand objectives—but also builds a loyal customer base that shares...
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Brand Building in Saturated Marketplaces: Where to Start?
Brand Building in Saturated Marketplaces: Where to Start? When you establish a new business, you’re likely to be competing against tens, if not hundreds of competitors. A majority of these competitor brands already have a devoted customer base, a successful brand image, and a set budget for marketing. Finding your way in such a competitive...
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3 Ways Artificial Intelligence Will Change Digital Marketing and SEO
Artificial Intelligence (AI) continues to deeply integrate with the digital advertising industry, helping it grow and expand like never before. It has helped brands increase engagement, brand recognition, and overall marketing ROI, but at the same time made it challenging for brands to remain competitive. The best way for businesses to remain on top in the...
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The Role Of Programmatic Advertising In Digital Marketing: An Overview
Digital marketing is growing with each passing year. Companies are relying on the latest technology and tools to remain competitive in the highly saturated digital environment. The introduction of programmatic advertising has made their lives somewhat easier. In fact, 80% of digital display marketing in the US was done via programmatic advertising. Surprisingly, most marketers are...
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Why Hiring a Professional Web Development Company Is Critical For Your Business’s Success
Businesses who try to save money by hiring amateur web developers or inexperienced freelancers end up losing thousands, if not millions, of dollars in potential revenue. This is because, among other factors, 88% of online consumers are less likely to return to a website after a bad experience. Hence, it’s critical to hire an experienced web...
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Marketing Trends For 2020 and Beyond
2020 is only a few months away! If we look at the past ten years, there’s been an astounding number of technological innovations that have redefined the way digital marketing works. Moreover, 5G is just around the corner, and it will take mobile internet connectivity to a whole new level. This will further force marketers...