Readying Your Google AdWords Campaign For Hanukkah!
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Readying Your Google AdWords Campaign For Hanukkah!

Hanukkah is the eight-day Jewish festival that honors the dedication of the Temple in Jerusalem. It’s celebrated by the Jewish communities in Canada. People rejoice by eating oil-based foods, playing games of dreidel, and—most importantly—giving gifts to their loved ones. Unfortunately, many people shopping for Hanukkah experience difficulty in finding the gifts as most brands are...

3 Google AdWords Secrets That Increase Conversions
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3 Google AdWords Secrets That Increase Conversions

A Google report found that businesses make an average of $2 in income for every $1 they spend on AdWords. This highlights the importance of having a good AdWords strategy in place. And while most businesses do follow best practices when using Google AdWords, they tend to focus too much on metrics and are hence...

3 Proven Tips To Improve Your AdWords Conversion Rate
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3 Proven Tips To Improve Your AdWords Conversion Rate

A survey showed that 77% of people are confident that they recognize advertisements in SERP results. People are more informed about advertisements than ever; that’s why it’s become imperative to deliver effective and relevant ads to get positive results. One of the biggest challenges that website owners face is improving their conversion rate. This is...